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Watch and Learn
We’ve put together an in-depth video breaking down this exact scam so you can hear it, see how it works, and know how to respond.
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November 27, 2025
As the Christmas shopping season kicks into high gear, scammers are already taking advantage of the holiday rush. Nomorobo’s Honeypot Digital Tracking System has detected a surge in fraudulent texts pretending to be from Amazon — each one promising exclusive gifts, seasonal bonuses, or high-value prizes like a new iPhone or $1,000 gift cards.
These messages claim to come from Amazon “support teams” or “engagement programs” and invite recipients to participate in special holiday activities or customer appreciation events. The hook is simple: do something small, get something big.
But none of it is real.
Here’s an example of the scam text appearing across the country:
“This is Jessica from the Amazon Appreciation Program Support Team. We are reaching out to select Amazon customers… By participating in approved Amazon-related activities, you can earn a chance to receive seasonal awards like gift cards, cash, or an Apple iPhone…”
These messages insist there are no fees and no deposits required, attempting to reassure victims that the offer is safe. But even when scammers claim they won’t ask for personal information, engaging with them at all places you at risk — because the goal is to build trust and move you to the next step of the scam.
Why This Scam Works
Holiday shopping creates urgency. People are expecting deliveries, looking for deals, and trying to save money.
Scammers exploit that urgency by:
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Mimicking real Amazon messaging patterns
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Using friendly, conversational language
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Offering large rewards for minimal effort
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Reassuring victims that no sensitive data is needed (at first)
Even a single reply can validate your number and expose you to follow-up scams.
How to Protect Yourself
Scammers take advantage of busy seasons, emotional reactions, and the pressure of “urgent” messages. Slow down, stay skeptical, and use these steps to stay safe:
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Amazon will never send unsolicited reward texts. Any surprise message about prizes, gift cards, or “exclusive programs” is a red flag.
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Don’t click links or respond. Scam texts often use shortened URLs to hide malicious sites. Delete the message instead.
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Look for inconsistencies. Bad grammar, vague program names, and generic greetings ("Dear Customer") are signs of a scam.
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Never share personal info over text. Real companies won’t ask for sensitive data, banking details, or login information through SMS.
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Report the scam. Forward suspicious texts to 7726 (SPAM) and report them to the FTC at reportfraud.ftc.gov.
If a message sounds too good to be true — free iPhones, cash prizes, or “exclusive holiday rewards” — it’s a scam. Real companies don’t cold-text strangers with gifts.
Fraud Fighter Pro Tip
Amazon will never send unsolicited texts or emails or make unsolicited phone calls to its customers. If you receive a message like this, delete it immediately.
Even if the message says they won’t ask for banking or personal information, responding still exposes you to scammers and they will push for more once they believe you’re engaged.
Take Action
Nomorobo blocks the shady texts and robocalls that often accompany scams like that.
Stay ahead of fraudsters and protect your identity with Nomorobo today.
